PlayStation 3: Sony will lean on family products and avoid hardcore games for the rest of 2012

“We love having games that sell millions of copies for Christmas, but each title takes time to develop.”

Shuhei Yoshida, Sony’s chief executive, said to the American magazine GameInformer that there is a strategy behind the absence of big-selling consoles in the remainder of 2012, with only a few hardcore oriented groups releases like Sly Cooper: Thieves in Time or PlayStation All-Stars Battle Royale adding support for all kinds of players to join.

“We love having games that sell millions of copies for Christmas, but each title needs time to develop. Especially when it comes to new IPs like The Last of Us. God of War that will be shown in March as long as it is their natural time,” explained the executive.

“Our strategy for this Christmas is to make us strong in family games. This is something rarely dealt a genre on PlayStation 3, but as it matures I think it’s important to have this profile releases on the platform,” he said. “I think we have a large catalog to supplement the Third-parties and hardcore games.”